Film Poster- "In the name of the son"

This is the film poster for “In the name of the son”. The division of the poster by using two pictures gives the audience two perspectives as to what the film is about, the first being love or desperation, the second is of confusion or perhaps violence. The placing of the title in the middle of the poster is quite unusual as it would typically obstruct the images however this does not. Personally I think the colour coding of the text has a hidden meaning. The bold font that begins in white and ends in black may reflect the conflicting pictures, suggesting that not everything is “black and white” or as simple as it seems perhaps down to emotional ties. There are no links to the stars or director suggesting that this may be a showcase film for everyone involved. The billing block is also relatively small and lists the production team and then the actors, none of which are very well known. The use of males in the poster and what appear to be army uniforms would make the film appeal to a male audience, however the emotion being displayed would attract a female audience too.